Imatra 2.6.2

The Imatra app presents a unique marketplace model that fosters a deeper connection between cyclists and their pursuit of a healthier lifestyle.

Designed to enhance the cycling experience, Imatra allows users to convert their physical effort into digital currency, known as Imatra Coins. This innovative approach facilitates participation in a progressive and sustainable economic framework, while establishing meaningful relationships with brands committed to transformation and well-being.

Imatra embodies a pioneering circular sports business model, integrating cyclists, brands, applications, and data into a cohesive sports and economic community.

• Utilize the app before each ride
• Transform your cycling activity into Imatra Coins
• Redeem your coins in the forthcoming marketplace
• Gain access to a variety of premium brand offerings
• Engage in an innovative and sustainable economic ecosystem
• Share your experiences with other users

The Imatra platform serves as a compelling incentive to maintain or adopt healthier habits. By engaging in cycling activities, users can enhance their lifestyle while generating tangible value.

We support your journey as you create value through your cycling efforts.